Now in his third year as Expedia Group CEO, Mark Okerstrom joined PhoCusWright founder Philip Wolf at ITB for a …
Category: 2019 Review Edition ITB Convention
Wellness tourism enjoying growth says GWI’s Ellis
On Wednesday 7 March at the ITB Berlin Convention, Global Wellness Institute (GWI) Chairman and CEO Susie Ellis provided a …
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How YouTube makes friends and influences consumers
Invaluable insights into how the travel industry can use YouTube to dramatically improve engagement and reach out to potential customers …
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Promoting destinations with digital storytelling
At this year’s ITB Berlin Convention, Lola Akinmade Akerström, Co-Founder, NordicTB.com, spoke about “Creating Natural Ambassadors For Travel Brands And …
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