Novi Sad, European Capital of Culture 2021

ADVERTORIAL

Novi Sad, Serbia’s second largest city will be the European Capital of Culture in 2021. This is a historical decision as it will be the first time that the title has been awarded to a destination outside the European Union.

The nomination of Novi Sad will highlight the destination to the world as Serbia’s second largest city exhibits its rich assets, paying testimony to the diversity of European culture in the heart of Serbia.

For three centuries already, as long as the city has existed under the names of Novi Sad, Újvidék, or Neusatz, it has been a showcase of the diverse and rich cultural heritage of many peoples living there. This makes Novi Sad today a space of active meeting of cultures and identities.

Throughout the year, artists and locals will show the best of Novi Sad. More than 500 events and 1,000 artists will present the culture of togetherness through more than 400 programmes, proving that Novi Sad lives and revives culture. Exhibitions about Andy Warhol and Toulouse-Lautrec and a new monument created by Yoko Ono will be some of the highlights. 

Decentralised cultural stations all over the city will help in preserving the cultural heritage and act as intercultural meeting spaces, inviting visitors, citizens and local communities to (re)discover the 2021 European Capital of Culture. And come back!


Photo: Novi Sad from the river – © Novi Sad