B2Book and OYO Vacation Homes join forces

B2Book – the Rome-based B2B vacation rental platform between tourist accommodation owners and TOs, TAs and OTAs – has announced a partnership with OYO Vacation Homes (OVH), one of the leading holiday rental companies in Europe.

B2Book’s API integrations are designed to open up new B2B portals and access larger customer pools, which should prove an essential tool for OVH: the Amsterdam-based company is eagerly expanding, having recently announced the acquisition of TUI’s Holiday Home Tour Operator business among many others.

B2Book has finalised the integration of OVH’s listings for holiday rentals. As a result of this partnership, with almost 25,000 OVH properties listed, B2Book will enlarge its portfolio to a total of 125,000 distributed apartments in the world with the main presence in Europe and USA.

“We are delighted to collaborate with B2Book and we are confident that this agreement will be a new step of success in our distribution strategy”, said Martijn Leenders, SVP, Distribution, OVM.

“We believe that this partnership with OYO Vacation Homes will be very successful for us, having the opportunity to integrate their inventory on our channel and distribute it to all travel professional operators globally”, added Marco Scipinotti, CEO, B2Book.

The mutual benefits are clear: OYO (“On Your Own”) is an ambitious major player – it acquired @Leisure Group in 2019, has several subsidiary brands, and recently enlarged its global footprint in a deal with AirBnB – while B2Book is a fast-rising startup, offering an additional channel to the traditional ones for vacation rentals distribution to the whole and exclusively B2B target market. Through this partnership, professional TAs, TOs and OTAs will be able to access the global holiday rental product at the best market commissions.


Photo: B2Book top three –  Fabrizio Bianchi, CTO; Marco Scipinotti, CEO; Fabio Angeli Bufalini, CCO (from left to right)