Oman’s home-grown hotel group Atana is looking to attract more visitors to its expanded range of properties
The hotel and resort group Atana, whose name translates to “come to us”, is aiming to offer visitors a slice of Omani heritage at a time when the country’s tourist industry is enjoying a big surge in popularity.
Atana has four hotel / resorts – Atana Khasa, Atana Musandam, Atana Stay Al Ashkara and Atana Stay Salalah. The last two properties relaunched under the Atana name last year after extensive refurbishment and in doing so added a total of 100 rooms to the company’s tally. Here, we take a look at the four resorts that Atana operates.
Located at the northern tip of the Musandam peninsula bordering the United Arab Emirates, the Atana Musandam resort is inspired by a typical Omani village. It is made up of nine clusters of low-rise buildings, with the majority of them providing private parking at the guests’ doorstep. Each of the 105 well-appointed rooms, duplexes and suites features a private balcony/and or terrace and a view of the waterway where visitors can witness the daily routine of the fishermen or enjoy the stillness of the sea and the grandeur of the surrounding mountains.
Perched on a rock face offering panoramic views of the spectacular Musandam shoreline, one of the best spots in the Sultanate, Atana Khasab is a four-star resort reflects the spirit of the country and features state-of-the-art facilities and services. This boutique style hotel offers 60 rooms and suites, which have either a sea or mountain view. Activities available in Khasab include dhow cruises, dolphin watching and mountain safaris.
ATANA STAY AL ASHKARA
Here, visitors can sit back, laze around and soak up the cool beachfront breeze. They can chat with local fishermen, have coffee with the village shopkeeper and find out more about the art of sailing dhows. Guests can also enjoy endless sandy beaches, gently lapping waves and light breezes blowing off the Indian Ocean. Located in Ash Sharqiyah, where the Wahiba Sands meet the Indian Ocean, the hotel is in an area that is blessed with a pleasant microclimate of mild temperatures, while the pristine beach is the perfect place to rest. Al Ashkara is 110 minutes’ drive from the Ras Al Jinz Turtle Reserve, and a 4-hour cruise from Muscat, most of it a scenic coastal journey.
ATANA STAY SALALAH
This three-star property is aimed at families and “young at heart” tourists who are looking for fun and adventure. It reopened in July 2019 after an extensive refurbishment that transformed the look of the hotel, which is in an area known for its lush summer climate. Atana Stay Salalah offers what is described as “a cool, casual vibe with contemporary pops of colour and style”. The hotel is excellently situated for visiting the area’s natural attractions.