Thomas Stöckel is Senior Vice President, Supplier Relations EMEA at Berlin-based BCD Travel. ITB Berlin News asked him about the travel hub’s primary focus and its broader market positioning.
BCD Travel is the market leader for business travel in Germany and one of the leading travel management companies worldwide. We help companies make the most of what they spend on travel. For travellers, this means keeping them safe and productive, and equipping them to make good choices on the road. For travel and procurement managers, it means advising them on how to grow the value of their travel program.
TO ME, ITB BERLIN MEANS ACCESSING THE BIG WIDE TRAVEL WORLD ON MY DOORSTEP
What are you hoping to gain from this year’s ITB Berlin?
I’m attending ITB mainly for networking reasons. It’s a great event to meet partners from all over the world in person.
Are you interested in particular industry themes?
Primarily I’m interested in business travel-related topics and the news our industry partners present at the tradeshow.
How important for you is the speed dating organized at ITB?
We meet our partners on-site by appointments scheduled ahead of the event. Although we are not the main target group for the speed dating session, we think it’s still a worthwhile opportunity because it lets buyers meet a lot of people in a short amount of time.
Why did you decide to join the ITB Berlin Buyers Circle, and what, for you, are the key advantages of being a member?
An ITB Buyers Circle membership provides you early access to the trade show and last but not least, it also gets you comfortable on- site limousine shuttle service, which is of great value as it helps to maximise meeting time with your business partners.
How important is ITB Berlin for you as an event and why?
To me, ITB Berlin means accessing the big wide travel world on my doorstep. I can meet people and partners face-to-face from all over the world that I’d otherwise only get to talk with over the phone or if I travelled
Photo: Thomas Stöckel EMEA, Senior Vice President, Supplier Relations, BCD Travel