Bidroom looks to connect hotel chains to platform

Michael Ros is Co-Founder and COO of Bidroom, the membership-only hotel booking platform. We asked him to tell us a little about the business and what his focus will be at ITB Berlin.

Bidroom has no booking commissions and with 5-25% lower hotel prices (as compared to competitors), our community supports hoteliers who receive bookings without paying “OTA taxes” that can reach up to 20% per transaction.


What are you hoping to gain from this year’s ITB Berlin?

We’re expecting to start a conversation with many major hotel chains about connecting them to the platform. We’d like to close a deal with some of them while we are in Berlin. At the same time, we hope to connect with new hoteliers who are looking for a no-commission alternative to other booking channels.

Are you particularly interested in particular travel themes?

After TripAdvisor introduced the social media component to their platform, others have to catch-up with their ideas for user innovation. As we’re looking to connect with even more channel managers, I will be on the lookout for changes in the connectivity sector.

How important is the speed dating organised at ITB for you?

It’s definitely a huge time saver to have a chance to meet people already willing to talk business.

Why did you decide to join the ITB Berlin Buyers Circle, and what, for you, are the key advantages of being a member?

Entering the Buyer’s Circle is like entering a networking group for executives. Besides that, it’s a must to have a quieter place for business talks at such a massive event.

How important is ITB Berlin for you as an event and why?

Personally, I’ve attended the past 10 editions of ITB Berlin. This year, it’s going to be the fourth visit for our team. I’ve heard many times from my colleagues in the business how important ITB Berlin is for professionals looking for top of the game innovations.

Photo: Michael Ros Co-Founder and COO, Bidroom