Qatar was back at ITB in Berlin to showcase the country as “the most open in its region”, welcoming the world to experience unique offerings in sports, culture, family entertainment and business.
Qatar’s 222 sq m pavilion hosted 20 tourism sector partners including some of the country’s leading hotels, local tour operators and other tourism service providers.
WE ARE PARTICULARLY PLEASED TO SEE OUR NEW STRATEGY YIELD PROMISING RESULTS IN VISITOR GROWTH FROM EUROPEAN MARKETS AND GERMANY IN PARTICULAR
Rashed Al Qurese, Chief Marketing & Promotion Officer at QTA commented, “Since our last presence at ITB Berlin in 2017, Qatar has taken big strides in developing its tourism sector to further diversify the country’s visitor source markets and products to create a seamless journey to, from and within Qatar. Together with our industry partners at ITB, we look forward to providing the trade with an effective ‘one-stop shop’ for conducting business with our tourism sector.” He added, “We are particularly pleased to see our new strategy yield promising results in visitor growth from European markets and Germany in particular.”
In 2017, Qatar welcomed nearly 59,000 visitors from Germanspeaking markets, representing a 9% increase on the previous year and 12% of all European arrivals. And, 2018 is already off to a strong start recording an average 111% increase in German visitor arrivals in January and February compared to the same period last year. These increases can be linked to the sharp rise in cruise arrivals and more visitors availing of the free 96-hour transit visa.
Thanks to Qatar’s recent visa policy changes, German, Austrian & Swiss citizens can now enter Qatar visa free. The visa waiver is valid for 180 days from the date of issuance and entitles its holder to spend up to 90 days in Qatar, during either a single trip or on multiple trips. In addition, the five-star national carrier, Qatar Airways has 35 direct flights connecting Doha to five major cities in Germany, Austria and Switzerland every week.