Diversifying Into New Markets

Joanna Biernacka is Managing Director, Czajka Travel, a Poland-based tour operator and a first time member of the ITB Buyers Circle. We asked her about her experiences.

This has been a very good debut at the ITB Buyers Circle; meetings have been great. We are specialists in Asia, but we now want to start with South America and Africa, so we came to Berlin to make new connections with these two parts of the world.

How were your meetings in the ITB Buyers Circle?
We were talking to tour operators that can offer a complete service. It’s been very good and I think that based on the meetings we had we will do a lot of business in the future. We are also planning to go to some European countries, such as Norway and Sweden.

Photo: Joanna Biernacka – Managing Director, Czajka Travel