Company Delighted to See Mecklenburg-Vorpommern Promoted at ITB Berlin

Established in 1997, ARS Incoming is an inbound tour operator for groups in Germany and bordering countries. We speak to Kathrin Prockl, Managing Director of ARS Incoming…

I was particularly struck that Mecklenburg-Vorpommern was the partner region. I specialise in the German market, and until now it has sometimes been difficult to convince clients to go to Mecklenburg-Vorpommern – people outside Germany didn’t know of the region. The majority of our clients come from the United States and the UK.

What are the current trends among what clients want?
One big trend is health, especially active. Our clients are getting younger and want to be more active. So activities like biking and hiking are proving popular.

What are your thougts about the ITB Buyers Circle?
The ITB Buyers Circle is very good because it’s pretty relaxed and to get away from the stress – for all my meetings, I reserved meeting rooms and it was good to be able to talk in a calm, relaxed atmosphere.

Photo: Kathrin Prockl – Managing Director, ARS Incoming