Europa-Park: More Interactive than Ever

New VR animation featuring Paddington coming to Germany’s biggest theme park

Visitors to Germany’s largest theme park now have the unique opportunity to experience a brand new interactive animation.

Paddington will be on- hand to greet guests on the Alpenexpress Coastiality ride. Paddington, rst made famous in the well-known children’s book, can also be found opposite the Globe Theatre in the English themed area from the beginning of the winter season. From the 2018 summer season, Europa-Park will also present a brand-new ice show with Paddington once again taking centre stage to entertain the whole family.

After the successful release of Paddington 2, a brand new interactive Paddington ride is brought to visitors from December 2. Launching for the 2017 winter season, visitors to Germany’s largest theme park will get the unique opportunity to experience a new interactive adventure on the Alpenexpress Coastiality ride. This new ride will allow the visitors to enjoy more adventures with Paddington and extend the experience of Gameloft’s game: Paddington Run, which plunges the gamers into a frantic race through the streets of London on smartphones and tablets. MackMedia worked closely to develop the ride with Gameloft’s development studios and the Copyrights group who manages all of the licensing activities of the Paddington brand. Visitors can immerse themselves fully in this exciting new ride, which has interactive elements with visitors being able to direct Paddington on his journey with movements of their head. With this addition, Europa- Park expands its Coastiality offering on the popular ride to four experiences, all produced by MackMedia. With the help of Samsung Gear VR glasses, visitors will nd themselves on the red double decker bus as Paddington chases to catch up with it. For the first time, guests can interactively engage in the action of a MackMedia VR animation – will Paddington catch the bus?

Since the beginning of the 2017 Winter season, visitors can visit the lovable bear in an additional home in front of the venerable Globe Theatre in the English themed area where they can enjoy a lot of lovely Paddington articles. Additionally, from the beginning of the 2018 summer season on 24th March 2018, Paddington will also be on hand to greet guests of Europa-Park as the star of a new ice show. The 30-minute interactive show in the Greek themed area focuses on many aspects of the beloved children’s book, especially Paddington’s favourite food – marmalade sandwiches. Guaranteed fun for the whole family!

Hall 6.2b / Stand 202