ITB Berlin 2017 played host to Qatar Airways’ presentation of its new Business Class Product, which will offer ultimate comfort to travellers
Qatar Airways Press Conference is a highlight of ITB Berlin as there is always important news to be announced by a usually outspoken Qatar Airways CEO Akbar Al Baker. ITB 2017 Qatar Airways brie ng was again a colourful event with the airline announcing the launch of its highly anticipated and revolutionary new Business Class. Rebranded ‘QSuite’ the new product is reaching standards which have never been seen before in the industry.
“The idea of the new seat design was inspired by… myself,” said the Qatar Airways CEO enthusiastically. “I had precise ideas of what a traveller would like on board and I just transmitted my thoughts to a team of young and talented designers to create the best seat in the sky”, he added.
The QSuite works as a truly customisable private suite, providing comfort but also total exibility for passengers. The new premium product will feature the industry’s rst-ever double bed available in Business Class, with privacy panels that stow away, allowing passengers in adjoining seats to create their own private room.
Adjustable panels and movable TV monitors in the centre of the cabin will also grant passengers a private space of four seats which will allow colleagues, friends or families travelling together to transform their area into a private suite, where they can work, dine and socialise together. These new features provide the ultimate customisable travel experience that enables passengers to create an environment that suits their own unique needs.
Flexibility is driving the concept of the QSuite. A la carte meals with the option of choosing the time of service, a choice of over 4,000 lm and television programmes, will give each QSuite passenger almost total control of their cabin environment.
According to Akbar Al Baker, passengers will be able to enjoy the new product from June 2017. “The rst aircraft to be retro tted will serve the Doha-London route, the second aircraft will be put in service to Paris and the third to New York. Our entire eet of Boeing B777 and Airbus A350-1000 will be equipped by the middle of next year”, promised the Qatar Arways CEO.
Until the rst retro tted aircraft takes off, ITB Berlin visitors can experience the QSuite at Qatar Airways stand in Hall 2.2. The new business class cabin was unveiled on Wednesday in the presence of Michael Müller, the Mayor of Berlin and HE Sheikh Saoud Bin Abdulrahman Al-Thani, Ambassador for Qatar in Germany.