CROWN TOWERS PERTH TAKES CENTRE STAGE IN HIGH-END AUSSIE TOURISM MARKET

Crown Towers Perth was officially opened on 14th December 2016 by the Premier of Western Australia and Tourism Minister, The Honourable Colin Barnett MLA, cementing the arrival of Perth’s newest and most luxurious hotel.

Four years in the making, Crown Towers Perth sets a new standard in the high-end tourism market – targeting the high-growth potential domestic and international luxury traveller.

With luxury travel as a category predicted to grow by 6.2% – a third faster than overall travel – Crown Towers Perth has been designed to capitalise on this. The hotel is the largest in Perth, featuring 500 guest rooms, suites and villas, restaurants, bars, a 1,500-seat ballroom, business centre, luxury retail outlets, resort pool and world-class spa facilities – overlooking the iconic Swan River.

Premier and Minister for Tourism, Hon. Colin Barnett MLA said Crown Towers is a world class development that builds on the unprecedented investment in hotels currently occurring in Perth. “With the development of the new Perth Stadium nearby, the opening of Elizabeth Quay and the recent announcement of direct flights from Europe to Western Australia, the state is now well placed to increase the value of tourism,” said Mr Barnett.

With over 31 million visits across Perth and Melbourne, Crown Resorts is already Australia’s largest tourism generator, excluding airlines – a mantle the company is keen to protect by expanding its reach and relevance for this sector of the travel market. Built at a cost of $645 million including land purchase, according to initial forecasts the hotel alone will draw in an additional 200,000 hotel guests to Western Australia, with more than 79,000 international visitors and injecting $60 million in additional tourism expenditure per year